Tag Heuer News
Monday 15 February, 2010 - 09:10 AM EST
TAG Heuer launches it first iPhone app: Monaco V4
Explore and interact with the heart of the TAG Heuer Monaco V4
After 150 years of innovations that changed the world of watchmaking, TAG Heuer is proud to introduce the Monaco V4, the first watch ever using belt transmission.
Considered as a marketing bluff a few years ago by the experts themselves, this revolutionary time piece has now become an outstanding reality.
With this exclusive app, experience the first watchmaking revolution of the 21st century: Interact with the Monaco V4 through the first 3D interactive animation ever made for the iPhone. Understand its unique mechanism, and recharge the V4 with the revolutionary linear weight. Enjoy fascinating close-up views of the model.
Watch exclusive interviews of the pioneers who made this dream possible, more than 30 minutes of included videos.
[ Download app ]
Source:
Tag Heuer’s Official Web Site
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Monday 08 February, 2010 - 10:50 AM EST
Tag Heuer Re-release: Silverstone Limited Edition
TAG Heuer Precious Watch
 
According to what Swiss watchmaker TAG Heuer revealed, it will retail for about $6,500.
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Admired and claimed by TAG Heuer fans and wristwatches fans alike, the TAG Heuer Silverstone Wristwatch is getting re-released this month, February 2010, in a limited edition of 1,500 models for each color: brown and blue. The new Silverstones will be released in brown or blue versions, with perforated alligator straps and an updated Caliber 11 movement with a Dubois-Depraz module.
TAG Heuer Silverstone Wristwatch was first introduced in 1974 so as a way of emulating the curvature of the famous English racing track, with a design inspired by the distinctive square case of its predecessor, well known TAG Heuer Monaco Watch. Back in ’74, the Silverstone timepiece featured the Chronomatic Calibre 11, the first automatic self-winding chronograph ever made.
For its re-issue, Silverstone is now powered by an updated version of the Calibre 11 with Dubois-Depraz module. In order to celebrate TAG Heuer's history, it houses the brand's original Heuer logo, which is flanked on the dial by two silver counters at 3 and 9 o'clock. Stainless steel pushbuttons at 2 and 4 o'clock, a hand-applied date window at 6 o'clock and curved, sapphire crystal with double anti-reflective treatment complete the watch's look.
Sources:
[ TAG Heuer's Official Web Site ]
Possible Related Links:
Check our TAG Heuer Watches Gallery!
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Friday 05 February, 2010 - 11:00 AM EST
TAG Heuer and Tiger Woods
A non stopping sponsorship
(TAG Heuer's Woods' Campaign)
Even though at first, Swiss watchmaker TAG Heuer, announced on Dec, 2009 that it would spend some time analyzing its relationship with the embatted golfer Tiger Woods (33), spokeswoman Mariam Sylla later confirmed that their sponsorship wouldn’t be changed because Woods’ remained as the best golfer worldwide and TAG Heuer does not care about his private life.
She told to Associated Press that they would continue with the relationship as he is the best in his domain. She also added that they respected his performance in the sport and that Woods’ personal life was none of their business.
(Tag Heuer Tiger Woods Watch)
Even though Tiger’s sponsorship deals went through a none stable period, TAG Heuer has sponsored Tiger Woods since 2002 and assured this fact wouldn’t change for now as, according to TAG Heuer’s Official Web Site, “the relationship between the leader in prestigious sports watches and chronographs since 1860 and Golf virtuoso Tiger Woods has always been extremely professional and productiveâ€. Woods’s $100 million-per-year earnings come mainly from his lucrative endorsements deals with PepsiCo, Nike, Accenture, Electronic Arts Inc, Gillette, AT&T, Procter & Gamble’ and Swiss watch maker TAG Heuer
Tiger Woods' decision to withdraw from professional golf due to a sex scandal raised questions on Friday about his future as a magnet for corporate sponsors,
Woods, the first athlete to earn $1 billion, is married to former Swedish model Elin Nordegren and has two children with her, has been the subject of intense public scrutiny since his Nov 27 car crash outside his Florida home, which led to rumours of infidelity. 
(Tag Heuer Tiger Woods Watch)
The scandal gained further traction as several women came forward to say they had had affairs with Woods or were named by media as having done so. The women included a cocktail waitress and a porn star.
Woods’ admission of infidelity has also raised fears that this withdrawal from the spotlight is likely to hammer golf broadcasts - ratings for tournaments dropped nearly 50 per cent in the eight months he was absent in 2008-2009, as he recovered from knee surgery.
Sources:
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[ Reuters ]
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[ TAG Heuer ]
 Possible related Links:
Check out TAG Heuer Watches at our gallery!
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Monday 01 February, 2010 - 09:50 AM EST
TAG Heuer: Tiger Woods' Quartz Chronograph
1/10th Ref CJ1110.BA0576
Eldrick Tont "Tiger" Woods was born December 30, 1975. He is an American professional golfer whose achievements to date rank him among the most successful golfers of all time. Currently the World No. 1, he was the highest-paid professional athlete in 2008, having earned an estimated $110 million from winnings and endorsements.
Woods has won fourteen professional major golf championships, the second highest of any male player, and 71 PGA Tour events, third all time. He has more career major wins and career PGA Tour wins than any other active golfer. He is the youngest player to achieve the career Grand Slam, and the youngest and fastest to win 50 tournaments on tour.
Woods has held the number one position in the world rankings for the most consecutive weeks and for the greatest total number of weeks. He has been awarded PGA Player of the Year a record nine times, the Byron Nelson Award for lowest adjusted scoring average a record eight times, and has tied Jack Nicklaus' record of leading the money list in eight different seasons. He has been named Associated Press Male Athlete of the Year a record-tying four times, and is the only person to be named Sports Illustrated's Sportsman of the Year more than once.
Since his record-breaking win at the 1997 Masters Tournament, golf's increased popularity is attributed to Woods' presence. He is credited for dramatically increasing prize money in golf, generating interest in new audiences as the first person of colour to win the Masters, and for drawing the largest TV audiences in golf history.
Link
Quartz Chronograph 1/10th
CJ1110.BA0576
(Click to see Interwatches.com TAG Heuer's Gallery)
Technical Information:
Movement: Quartz movement/ Elapsed and total time chronograph functions with split-seconds and close consecutive times register
Water resistance: 200 m
Crystal: Curved scratch resistant sapphire crystal
Case: Cut from a block of solid Steel/ Shaped push-buttons
Bezel: Fixed or unidirectional turning bezel according to models/ set with diamonds according to models
Dial: Hand applied faceted indexes in Steel or Diamonds according to models. Luminescent hour-markers and hands.
When applicable: Top Wesselton (VVS) diamonds. A certificate featuring the quality, size and carat of the diamonds is delivered with each timepiece set with diamonds.
Crown: Screw in
Bracelet: Steel or enamel calf leather strap according to models
Clasp: Double safety clasp with folding buckle
Specifications may depend on the model.
(Click to see Interwatches.com TAG Heuer's Gallery)
[ Sources: TAG Heuer // Tiger Woods's Official Site ]
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January 2010 
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