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Wednesday 30 November, 2011 - 09:50 AM EST

New Omega Constellation ad campaign and flagship store in China

Omega Taikoo Hui corporate store in Guangzhou





Omega officially inaugurated its new corporate flagship store at the premium shopping place Taikoo Hui in Guangzhou and introduced a new advertising campaign featuring the breathtaking Constellation watch and falling golden autumn leaves.

President of Omega, Stephen Urquhart, as well as Omega ambassadors, Zhang Ziyi, Simon Yam, and Qi Qi, were present at the ceremony which took place at tge Tianhe central business district of Guangzhou. The new store will be committed to be an unparalleled “watch palace” for watch connoisseurs, enthusiasts, and collectors.



Stephen Urquhart visited the store and stated that the Chinese market is significant to Omega’s global strategy as their constant market expansion demonstrates a long-term commitment to provide watch enthusiasts with a pleasant shopping environment and an exclusive customer service.

On that same evening, Omega unveiled the new constellation ad campaign at the Tiger Club.  In the new ad campaign, the watch is a stunning 18K red gold Co-Axial Constellation with a diamond-paved bezel. The image in the campaign created by Bruno Dayan is characterized by the reds and the golds of the fall season.



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